I just posted a video that reveals something most people don’t know about franchise resales.
Of the 30 existing franchises I’ve bought, exactly ONE went through a broker.
Zero had competing bidders.
Here’s why:
Franchisees don’t want to sell to outsiders.
They want to sell to other franchisees who understand the business, can close quickly, and won’t waste their time with endless due diligence.
When you join a franchise system, you become part of a private club where the best deals never hit the market.
The acquisition process works like this:
Build relationships → Establish reputation → Get first call on deals
It doesn’t matter if you have 1 location or 100 locations.
You’re either in the club or you’re not.
Getting your foot in the door:
Your first franchise might be a new territory or a listed resale – doesn’t matter which.
What matters is picking a great brand where you want to build relationships.
This applies to both legacy brands (established systems with proven operators) and emerging brands (smaller networks where you can make bigger impact).
Once you’re inside, the real opportunities open up.
But there’s a critical mistake most people make when buying their first location that kills their acquisition potential before they even start.
I also share the deal I walked away from that looked perfect on paper – but would have destroyed my entire business.
Watch the full breakdown here
I put together a new “Franchise Buyers Toolkit” with everything I use to evaluate franchises.
Reply “TOOLKIT” + tell me what stage you’re in and I’ll send it over.
Cheers!
Brian
