Most people get excited by the idea of where they’ll be in 3, 5, 10+ years.
This is a dangerous trap.
You need to be fired up by starting from zero.
The thrill of building something from nothing.
I see this all the time with new franchisees.
Month four rolls around. Revenue is $50k.
They’re discouraged and losing their fire since their mind is fixated on the big future numbers.
Here’s what separates the winners from the quitters:
Winners get excited by daily growth.
My newest store (#35) did $114 on Day 1.
Was I disappointed? Nope. I was fired up!
Last week we did $16,000.
Every day compounds. That’s the power of building from zero.
Every milestone matters when you’re building from zero.
Most people are only excited by big numbers.
They miss the rush of creation. The daily wins.
The compound effect of small improvements.
If you can’t get fired up by your first sale, your first Google review, your first profitable month, you’ll burn out before the big wins arrive.
Energy comes from building, not arriving.
Every broken car needs fixing. Every house needs painting. Every problem needs solving.
Start tomorrow with zero expectations and infinite possibilities.
Get excited about what you can build today.
Want my help finding a great franchise to build from zero?
Reply ‘ZERO’ and I’ll send you my franchise evaluation framework.
Cheers!
Brian
