Your car breaks down.
You call the local auto repair shop
You are stressed about what it’s going to cost
You feel judged by a grumpy mechanic who acts like you’re an idiot
Sound familiar?
Here’s the thing: We’re in the people business that just happens to fix cars.
Our auto repair shops keep stacking record month after record month.
$4.33 million June (record)
$4.58 million in July (new record)
August should set another new record
I just released a YouTube video breaking down our 3-part “secret sauce” framework
It’s not some fancy marketing trick or revolutionary technology
It’s understanding that people buy from people they like.
Many shops hire whoever shows up and wonder why customers don’t trust them.
We do the opposite.
We start by identifying core values when hiring. For us, that’s four non-negotiables:
- Extremely driven
- Strong team player
- High accountability
- Unbreakable integrity
Here’s what most owners miss:
You can’t change someone’s core values. Instead of trying to make someone a team player, we find people who already ARE team players and give them a better environment.
But hiring great people is only half the battle.
If you can’t retain great people then you’re constantly spinning your wheels going nowhere.
There is one thing we do that costs us less than $1 but has a massive impact.
It’s so simple that most owners overlook it completely.
I break it all down in the YouTube video, along with our recognition system that keeps everyone fired up.
When you have great people who feel valued, they naturally build trust with customers.
Trust leads to more sales, happier customers, and more customers.
People are just one part of our three-part “secret sauce” framework
The other two parts work together to create this compound effect where everything feeds into everything else.
Want to see how all three work together to generate record-setting sales?
I cover it all in less than 10 minutes:
Pick one new idea to implement next week in your business.
The goal is just 1% better every day.
Cheers!
Brian
P.S. I need your help. I’m on a mission to become the #1 franchise channel on YouTube. If you enjoy reading my emails please click this link to subscribe.
I’m releasing new videos every week showing how to make life-changing money through franchising. You won’t find content like this anywhere else.
Why is YouTube important to me? I’m releasing a video next week breaking it all down.
