Overpay on purpose

I met a multi-unit franchise owner who’s crushing it.

He’s only a few years into the business but has cracked the code.

His average location does $2M compared to the system average of $1.0M.

He asked about a potential acquisition that sits right in the middle of his footprint.

Existing franchise with very low sales ($600k/year) and TERRIBLE reputation (2.9 on Google).

The seller wants $250,000. He offered $25,000.

They’re at a standstill.

Here’s what I told him:

I agree $250k is overpaying.

But if the seller is stuck on that number, let’s figure out how to make it work.

Start with seller financing.

$50,000 down + $2,000/month for 100 months = $250,000 total (principal + interest).

The seller gets his number.

My buddy gets into the shop for $50,000 in cash.

He’ll need another $100,000 to bring it up to brand standards — but he’d have to spend that either way.

All in: $150,000.

Given his track record, he’ll get the store to $1.2M in the first 12 months and cash flow ~$150,000.

That’s a 100% return on year one, with the cash flow growing from there.

Compare it to the alternatives:

  • $140k in the stock market at 10% = $14,000/year
  • Real estate returns even less

Yes, it’s apples to oranges. Yes, it takes work. Yes, there’s risk.

But for great operators, a lot of that work & risk is nullified by the systems they already have in place.

Then acquisitions like this turn into incredible investments

Cheers!

Brian

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