Ever wonder why some entrepreneurs seem unstoppable?
While others struggle, this elite group turns every challenge into an opportunity. Their secret isn’t what you’d expect—it’s not about having the best ideas, luck, or even talent.
Their secret is being extremely intentional
Intentional entrepreneurs are like a Navy destroyer. They have a clear mission and destination. They move fast, maneuver as needed, and can weather any storm. Nothing will stop them.
Contrast that with unintentional people who are a wooden boat. They move slowly, have no destination, go wherever the waves take them, and often get crushed.
What it means to be intentional:
1. They Set Clear Goals
Intentional people create specific, measurable goals that align with their long-term vision.
These goals aren’t just wishful thinking—they’re deliberate, actionable, and reviewed consistently.
Intentional entrepreneurs use their goals as guideposts, helping them measure progress and adjust as needed.
They also know when to let go of outdated ones. They aren’t afraid to scrap them if it no longer serves them. This constant refinement ensures every step brings them closer to the bigger picture.
Unintentional people rarely set goals, and if they do, they scribble down vague resolutions in January or set goals based on what feels easy or popular.
Those goals end up in a drawer, forgotten about until next January.
What’s one clear goal you’ve written down and reviewed this week?
2. They Embrace Discomfort
The top entrepreneurs know that growth and comfort can’t coexist.
They actively seek out challenges and embrace discomfort because they understand that’s where the magic happens. Whether cold-calling potential clients, pitching bold ideas or expanding into new markets, they willingly face awkwardness and rejection.
Why?
The pain of staying stuck is far worse than the discomfort of trying something new. The temporary sting of failure is nothing compared to the lifelong regret of never trying.
Unintentional people cling to what’s familiar.
They stay in their comfort zones, convinced they’ll tackle their goals “someday”—when the stars align or when they feel more confident. That “someday” rarely comes.
What’s one uncomfortable step you can take today to move closer to your goals?
3. They Take Action
Action beats hesitation every single time.
The top 1% act quickly on their ideas because they know momentum is their greatest ally. Once they decide on a goal, they move fast—testing, learning, and iterating as they go.
They don’t wait for perfect conditions because they know those rarely exist.
Intentional people also understand that action doesn’t need to be perfect—it just needs to happen. Small, consistent steps compound into massive progress over time. They prioritize starting over perfection.
Unintentional people fall into the trap of overthinking. They wait for certainty, seek endless opinions, or get bogged down by doubts.
Days, weeks, or even years pass, and their dreams remain exactly that: dreams.
What’s one thing you’ve been overthinking that you could take action on right now?
4. They Have a Clear Vision
The most successful entrepreneurs have a vivid picture of their future.
They know where they want to be in 10 years—how they’ll spend their time, what kind of lifestyle they’ll enjoy, and the legacy they’ll leave behind. This vision drives every decision they make today.
Intentional entrepreneurs also revisit their vision frequently, adjusting as they grow and learn. This clarity keeps them motivated during tough times and helps them resist distractions.
When they face challenges, they don’t get stuck in the moment—they stay focused on the bigger picture.
Unintentional people live day-to-day. They might have fleeting thoughts about what they want, but they rarely turn those thoughts into a detailed plan.
Without a destination, they wander aimlessly—reacting to life instead of shaping it.
What does your future self look like? What will you be most proud of?
Preparing for 2025
As we enter the final month of 2024 it’s time to start setting our action plans for 2025.
If you’ve been dreaming about becoming an entrepreneur is now the time?
If you’re stuck in the day-to-day of your business how will you replace yourself?
If business is rocking how can you 2X, 5X, 10X it?
I’m excited to share my plans for 2025 (and beyond) in a future newsletter. In the meantime, I am a resource to help you achieve the next big milestone in your life.
Education – subscribe to my YouTube channel. New content 2X per week
Buy your 1st franchise – book a call with my team (totally free)
Scaling your franchise – learn more about 8-Figure Franchisee, my exclusive community for driven franchisees
Cheers!
